Good Culture Case Study
RELENTLESS FOCUS ON ITS MISSION, RAPID GROWTH, AND A COMMITMENT TO REACH STAKEHOLDERS WHO SHARE ITS SOCIAL AND ENVIRONMENTAL VALUES LED GOOD CULTURE TO SEEK B CORP CERTIFICATION
GOOD CULTURE’S GOALS
Founded in 2016, Good Culture is a national cottage cheese, sour cream and dairy probiotic brand that offers organic and regenerative agriculture-sourced ingredients from trusted sources.
As a mission-driven brand and a member of 1% for the Planet, Good Culture was interested in measuring its social and environmental impact against international standards. The company was rapidly growing so maintaining its mission over time, as well as recognition by consumers of the B Corp logo, were important considerations.
OUTCOME/BUSINESS IMPACT
Good Culture began working with IGP in September 2019 and achieved B Corp Certification in May 2020. The company’s B Impact Assessment score reflects its focus on meaningful worker policies and sourcing raw ingredients from farmers using organic and regenerative agriculture techniques.
Additionally, Good Culture:
Amended their Articles of Incorporation to include language that ensures that Good Culture is legally required to consider the impact of their decisions on all their stakeholders, not just shareholders.
Made meaningful changes to many of its worker policies, such as an enhanced commitment in each job description to diversity, equity, and inclusion and removing gender references from parental leave policies, replacing them with primary/ secondary caregiver terminology.
Conducted an extensive social and environmental interview process with their main supplier, a family farmer dairy coop, leading to a clear understanding of this supplier’s impact and areas for improvement.
Created long term goals including measurement of their carbon footprint from transportation.